When Lorin Sourbeck, Director of Sales for nutraMetrix arrived onstage to the cheers of her consultants, she declared: “That’s the sound of the fastest-growing segment in Market America!” The program that offers health professionals the ability to provide customized wellness solutions has become a juggernaut around the country.
Decreasing insurance reimbursements means doctors get less money for patients, and less revenue. They have to take out increased loans, spend less time with patients, and regular costs of business are going up as well. The patients are also changing—they’re more educated, their food habits are very commercialized, and they have more and new questions about maintaining their health. Our expertise helps health professionals provide them with answers.
Drs. Perry Krichmar and Steven Schnur had a routine cardiology practice, until nutraMetrix helped them rebrand into a full health and wellness company. The nutriceutical products were both effective and sexy, adding business value and patient value. They converted the waiting room into a Starbucks-inspired lounge, with a pharmacy display, product tastings, and comfortable surroundings, and the wellness café approach gave their patients somewhere to socialize; some older patients started coming in just to hang out! Once the concept of one-stop shopping has been introduced, it’s easy to take the next step to providing access to Shop.com and give them one-stop shopping for their whole home. Finally, TLS and Gene SNP allows patients, once they’re happy and stable, to actually improve their health for the future. 65% of Americans are overweight, with skyrocketing obesity and diabetes rates, and it requires a continuum of comprehensive wellness services to make a difference.
Stan Pierce, a nutraMetrix health professional, seconded their success—he was asked what his practice and his life would be like without nutraMetrix, and he said quite simply that since he’s seen his patients getting better & healthier faster, he can’t imagine not having it to offer as a service. It’s the efficacy of the products and the thoroughness of the education that made the difference. “I would miss the excitement of Mondays,” he said. “It wouldn’t be the same going to work without those products and those relationships.”
With upcoming seminars and a 20th anniversary special Gene SNP kit, there’s never been a better time to make nutraMetrix a part of your lives, and to improve the lives of those around you.